Laurent Maisonnave

Laurent Maisonnave

President - Ze Agence (www.zeagence.com)

Montreal, Canada Area

Current
  • President at Île sans fil
  • President at Ze Agence
Past
  • Director of Communications & Marketing at Île sans fil at Île sans fil
  • Co-Editor at Intruders.TV Canada
  • Co-Founder at VideoPresse
  • Associé at Economie Logique Communications Inc.
  • Consultant Web Marketing & Communication at Economie Logique Communications
  • Managing Director at PASCALIS
  • Start-Up Consultant at Busi incubator
  • IT Trade Officer at French Embassy
  • Project Manager at French Ministry of Defense
  • Public Relation Manager at Les 100 ciels
Education
  • McGill University
  • IFAG Business School
  • IFAG Business School
  • Saint-Géraud
Connections
500+ connections
Industry
Marketing and Advertising

Laurent Maisonnave’s Summary

Strong expertise in Social Media, Video, Web Marketing 2.0, Information and Communication Technologies (ICT), Project Management, Consultancy and Account Management, Laurent Maisonnave is a Montrealer numeric communication manager working under the banner of Ze Agence Inc.

Laurent Maisonnave’s Specialties:

- Social media strategist
- Online video communication
- Web communication & marketing
- Information technologies expert
- Online communities developer
- Project management
- International Development


Laurent Maisonnave’s Experience

  • President

    Île sans fil

    (Telecommunications industry)

    March 2009Present (10 months)

  • President

    Ze Agence

    (Marketing and Advertising industry)

    October 2008Present (1 year 3 months)

    Ze Agence's goal is to give to organizations the means to use online social media & video to simply and efficiently achieve their communication strategies.

    Ze Agence is a team of experimented professionnal in Web marketing, broadcasting, and consulting in Web video. Laurent Maisonnave is a pionner of videonumeric communication and a Canadian Web key player. From 2005 to 2008, he designed, produced and broadcasted on the Internet over two hundred interview, reportage, clip, tutorial and live, while explorating all communicational, technical and social sides of this new media.

  • Director of Communications & Marketing at Île sans fil

    Île sans fil

    (Telecommunications industry)

    July 2007March 2009 (1 year 9 months)

    http://www.ilesansfil.org

  • Co-Editor

    Intruders.TV Canada

    (Online Media industry)

    October 2007December 2008 (1 year 3 months)

    Intruders.tv Canada is affiliate to Intruders.tv, a global network of video blogs covering the web 2.0 and technology ecosystem.

    Our main objective is to take you to the major conferences and events around the world, interview entrepreneurs and investors, visit exciting startups and give you a first look at the hottest technology.

    We will meet face to face with the major players in our industry and have open conversations with them about their work, current projects, entrepreneurship and whatever else comes to mind!

  • Co-Founder

    VideoPresse

    (Internet industry)

    October 2007September 2008 (1 year )

    VideoPresse is a team of experimented professionnal in prodution, brodcasting and consulting in Web vidéo. Christian Aubry abd Laurent Maisonnave are the co-founders od VideoPresse. Both are pionners of videonumeric communication. Fromm 2005 to 2008, they designed, produced, edited, encoded and broadcasted on the Internet over one hundred interview, reportage, clips and tutorial, while explorating all communicational, technicl and social sides of this new media.

  • Associé

    Economie Logique Communications Inc.

    (Information Technology and Services industry)

    July 2007September 2008 (1 year 3 months)

  • Consultant Web Marketing & Communication

    Economie Logique Communications

    (Partnership; 1-10 employees; Information Technology and Services industry)

    May 2007July 2007 (3 months)

  • Managing Director

    PASCALIS

    (Public Company; 51-200 employees; Government Administration industry)

    February 2004December 2006 (2 years 11 months)

    Pascalis provides key business services that are designed to support the development of ICT companies.

    Responsible for promoting, developing and structuring the IT sector, in conjunction with universities, research laboratories, public institutions, professionals associations and private corporations.

    Achievements:
    - Project Manager of the first Web 2.0 institutional web site of the region
    - Supports of more than 30 IT entrepreneurs in their start-up projects
    - Communication & networking: organization of a dozen forums & business breakfast
    - Build up a regional business club & creation of a working group on open source software
    - International development & partnerships (CeBIT Hanover; Salford, UK; Beijing, China)
    - Establishment of the annual budget (1,5M€) and negotiation with the suppliers.
    - Management of two assistants

  • Start-Up Consultant

    Busi incubator

    (Government Agency; 11-50 employees; Management Consulting industry)

    February 2004December 2006 (2 years 11 months)

    Strategic consulting for star-up companies (finance, marketing, legal). Busi incubator, managed by regional Universities and Government.

    Consultant in start-up projects :
    - ERP software
    - Video engine for games development
    - Security solution
    - 3D design
    - Grid computing
    - ASP solution

  • IT Trade Officer

    French Embassy

    (Government Agency; 11-50 employees; International Trade and Development industry)

    June 2001May 2003 (2 years )

    Mission Economique, Economic Department in Dubai, United Arab Emirates, Middle East.

    In charge of the support of French companies for the commercial development in Middle East.

    Achievements :
    - Prospecting and trade negotiation for the account of French companies;
    - Consulting for French IT companies;
    - Keeping up with technological innovations & economic analysis;
    - Administrator of the economic newsletter for the UAE.

  • Project Manager

    French Ministry of Defense

    (Government Agency; 10,001 or more employees; Military industry)

    20002001 (1 year )

    22ème RI / 13ème BCA, National service, Lyon, France.

    Executed a study of the various information exchanges in the army for the setting up of an intranet system.

    Building a strategy to develop computer skills and computer use in administrative service.

  • Public Relation Manager

    Les 100 ciels

    (Public Relations and Communications industry)

    19992000 (1 year )

    Les 100 ciels, high tech communications agency, Paris, France.

    Developed optimal media coverage for telecommunications, IT and Internet accounts such as US Web/CKS, Easynet, PArisfree, AllAdvantage.com, E-Publik and TDK Interactive.

    Achievements:
    - optimise media coverage and visibility of Internet companies
    - organization of press meetings (interviews, conferences), specialist and general press
    - set-up an press event for the launch of a new video game
    - writing up of press releases and press files, realization of press reviews and editorial planning
    - technological watch out – customer reporting (English & French)


Laurent Maisonnave’s Education

  • McGill University

    Certificate of Proficiency in English - Special Intensive Program 20072007

  • IFAG Business School

    Master , Marketing , 19982000

    Activities and Societies:
    Business school IFG / ICG Group.
    Speciality in Marketing.
    End of program paper "Advertising & media on Internet: The new economy on line".

    Activities and Societies: Student office: In charge of communication and activity department.
  • IFAG Business School

    BA , Business & Management , 19971998

    Marketing assistant at Euralliance's, provider of hardware and software solutions. In charge of events, training and partnership.

  • Saint-Géraud

    BTS , Communication , 19951997

    2 years degree in marketing and advertising.


Additional Information

Laurent Maisonnave’s Interests:

Video, Web video, Video communication, Video marketing, Skiing, Mountain bike, Stefan Zweig, Organization of sportive events

Laurent Maisonnave’s Groups:

2008,
VP, Directeur des Communications, Île Sans Fil,
Responsable Canada, IFAG Alumni,
Yulblog, Yulbiz,

2007,
Responsable Canada, IFAG Alumni,
Membre actif, Île Sans Fil,
Membre actif, Objectif Québec,
Yulblog, Yulbiz,

2004-2006,
Regional Manager, IFAG Alumni,
Vice-President, Auvergne Wireless,
Active member, Linux Arverne,

2003-2005,
Vice President, Generation Com, St-Géraud Alumni,

2001-2003,
President,Accor Olympic, Dubai expat football league,, Réseau Francophile

  •    IFAG Alumni
  •    Longboard
  •    NY Video
  •    Yulbiz.org
  •    Canadian Interactive Experts
  •    momomo (mobile monday montreal)
  •    TechnoMontréal
  •    Réseau ACTION TI
  •    Webcasting & Webinars Best Practices
  •    Montreal NewTech Meetup Group
  •    iTVm (Internet TV professionals of Montreal)
  •    3e mardi Third Tuesday Montreal
  •    Réseau ACTION TI - Montréal
  •    Regroupement des producteurs multimédia (RPM)
  •    Le CERF
  •    Auvergne Professionals Group
  •    Consultants Montréal
  •    The Connected TV Project : content + digital networks + advertisers
  •    Montreal Web Video
  •    Clovys TV
  •    Alliance numérique (AN)
  •    Interfrench Québec
  •    Ile sans Fil
  •    WebCamp Québec
  •    Canadian Social Media Marketing
  •    GeekFest Montréal
  •    Technologies Mobiles Montréal

Laurent Maisonnave’s Honors:

Bronze Medal of the National Defence


Laurent Maisonnave’s Contact Settings

Interested In:

  • career opportunities
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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