Travis Jon Allison

Travis Jon Allison

I create great communities using social media, so that organizations are inspired to change the world.

Location
London, Canada Area
Industry
Marketing and Advertising

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Travis Jon Allison's Overview

Current
Past
  • Commercial and Portrait Photographer at Subtlevox Photography
  • Social Media Manager at Our Kids Media
  • Executive Director at Cairn: Presbyterian Camping and Retreat Centres
  • Co-Director at Glen Mhor Camp
  • Youth Worker at St. Paul's Presbyterian Church, Nobleton

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Education
  • Carleton University
  • Huron Park Secondary School
Recommendations

11 people have recommended Travis Jon

Connections

500+ connections

Websites

Travis Jon Allison's Summary

W H Y
To create great small business and summer camp communities so that those businesses are inspired to change the world.

Q U A L I F I C A T I O N S
A social media and leadership training professional with 15 years experience as the executive director of a non-profit organization, full-time director of a children's summer camp, a fire fighter, a full-time photographer and a marketing consultant.

I have social media marketing clients in the following industries:
- real estate
- insurance
- private school
- summer camp
- non-profit organizations
- international aid organizations

Specialties

Social Media Consulting
Social Media Training
Social Media Marketing
Content Marketing Strategy
Podcast/ Online Video Production
Staff Training
Project Management
Facilitation in Creative Problem Solving
Designing
Leadership
Keynote Speaking and Social Media Business Presentations
Problem Solving
Marketing/Promotion

Travis Jon Allison's Experience

Executive Advisor

Social Catalyst

2011 – Present (1 year) Ottawa, Canada Area

Social Capital Communications coordinates and creates
- social media strategy
- policy development
- community engagement
- investigations
- executive training
- operational coaching

for Law Enforcement Agencies and Emergency Services Organizations.

Co-Owner, Social Media/Online Marketing Consultant

Walking Maverick Consulting

Nonprofit; 1-10 employees; Recreational Facilities and Services industry

1994 – Present (18 years)

Present Specialty:
- Creating Social Media Marketing plan suitable to smaller organizations such as small businesses, private schools and summer camp
- Speaker. I help organizations make sense of Social Media Marketing and create a solid plan of action.
- Podcast Production

Past Work:
-prepared proposals specific to the needs of perspective clients

-produce photo, web and video content for websites and promotional material

-Developed plans with organizations to create programmes that addressed their desires to improve communication, using new media to market their programmes

- Develop leadership, facilitation and communication skills in staff and clients.

Commercial and Portrait Photographer

Subtlevox Photography

2004 – 2011 (7 years) Woodstock, Ontario, Canada

Owner & Principal Photographer of a dynamic photography company that specializes in photojournalism style event, wedding and emergency services personnel pictures.

- Managing day to day administrative activities: organizing job bids, budgeting, client contracts & payment, hiring extra photographers and models.
- Developed a comprehensive marketing strategy including print advertisements, mailings and online social media
- Comparing and contrasting various online tools to determine the most cost-effective programs to benefit the business.
- Developed customer specific packages to suit their photographic needs.

Social Media Manager

Our Kids Media

Privately Held; 11-50 employees; Media Production industry

2009 – 2010 (1 year)

Continuing the development of the comprehensive Social Media strategy including the use of blogs, Facebook pages, online video and podcasting.
Brand development, web site traffic growth, blog UI and new media implementation. Developing brand strategy and statistics systems.

Executive Director

Cairn: Presbyterian Camping and Retreat Centres

Nonprofit; 1-10 employees; Recreational Facilities and Services industry

October 2005 – October 2007 (2 years 1 month)

- Served as Co-Executive an a non-profit organization that was created to bring accountability and liability awareness to the camps of the Synod.
- Managed a $600 000 operating budget and a $35 000 Capital budget.
- A senior member of the fundraising team: developed fundraising plans, partnered with external organizations for joint fundraising projects and wrote grant proposals.
- Supervised the writing of a Policy and Procedures manual and managed the training of a staff of 65 and 200 volunteers.
- Developed a marketing plan that included creative design, trend analysis and a plan to use social media.
- Administered a year-long amalgamation project, brought together 2 children's camp (each more than 40 years old) and planned and coordinated a complete relocation of one camp to the other property.

Co-Director

Glen Mhor Camp

Nonprofit; 1-10 employees; Recreational Facilities and Services industry

January 1995 – October 2005 (10 years 10 months)

- Managed a property of 197 acres and over 30 separate buildings.

- Developed a marketing plan that sustained a 10-15% growth for more than 10 years

- Created a Crisis Response plan that included specific situational instructions to base our training upon, a media plan and a plan for communicating with clients and family members

- Trained and managed young adults in positions of extreme responsibility. Helped make them feel capable and supported

- Corresponded (via internet, telephone and letters) with parents, suppliers, campers, staff, camping colleagues

- worked with all suppliers and ensuring best prices (maintenance supplies, telephone, food, beverages, propane, internet, hydro, etc.)

- Leadership Training for 55 staff, including 14 days of orientation and inservice training.

Youth Worker

St. Paul's Presbyterian Church, Nobleton

October 1998 – May 2000 (1 year 8 months)

Worked independently to create a Youth Programme in a small-to-medium sized Presbyterian Church congregation.
Using facilitation skills and my camping experience I worked on developing a cohesive group that looked forward to meeting and learning together.

Travis Jon Allison's Volunteer Experience & Causes

  • Volunteer Experience

    • Board Member

      Oxford Creative Connections
      • Arts and Culture

      Oxford Creative Connections Inc. (OCCI) is a nonprofit arts and culture service organization dedicated to our region’s arts and culture sector. OCCI strengthens the sector’s capacity, resulting in a vibrant quality of life and a strong economy.

    • Public Relations Committee - Social Media

      Habitat for Humanity, London - Woodstock Project
      • Economic Empowerment

      Habitat for Humanity works with families around the world to build low-cost homes.

  • Volunteer Interests

    • Causes I care about:

      • Children
      • Economic Empowerment

    • Organizations I support:

      • CAIRN Presbyterian Camping & Retreat Centres
      • Kiva.org

Travis Jon Allison's Certifications

  • Advanced Adventure Facilitation

    • Adventureworks!
    • October 1997

  • SmartServe

    • Ontario Government
    • October 2008

  • Nutrient Application Technition

    • Government of Ontario - Ministry of Natural Resources
    • March 2008

  • Ontario DZ Driver's License

    • Government of Ontario - Ministry of Transportation
    • September 2009

  • Automobile Extrication

    • Huntsville Fire Department
    • November 2006

  • True Colors Certified Facilitator

    • True Colours LLC
    • February 1998

  • Water Systems Operator - Small Waterworks License

    • Government of Ontario - Ministry of the Environment
    • January 2004 to January 2008

  • Wilderness First Responder

    • Wilderness Medical Associates
    • January 2007 to January 2010

Travis Jon Allison's Education

Carleton University

BA, Developmental Psychology

1990 – 1994

Huron Park Secondary School

High School Diploma

1985 – 1990

Travis Jon Allison's Additional Information

Websites:
Interests:

camp, photography, reading, mountain biking, social media marketing, private school marketing Web 2.0 for non-profits, Leadership Development in young adults

Groups and Associations:

Ontario Camping Association, Ontario Camp Leadership Workshop, Lake of Bays Fire Department, Huntsville Fire Department, Presbyterian Church in Canada, adventureworks!, TriState

Honors and Awards:

Lake of Bays Fire Department - Life Saving Award, Five Year Service Medal

Skills & Certificates
-Smart Serve (10/08)
-Nutrient Application Technician (Licensed)
-Firefighting: Auto Extrication Course
-Advanced Adventure Facilitation
-True Colours Certified Facilitator
-Non-Violent Crisis Intervention
-Wilderness First Responder (Wilderness Medical Associates)
-Ontario Water Systems Operator - Small Water Works Operator License (expired 1/08)
-WHMIS

Contact Travis Jon for:

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