Samuel Parent

Current

DG Internet at Corus Quebec
Consultant en médias et marketing interactif at Titan Interactif
Directeur Régional Québec at IAB Canada

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Past

Juror at 2009 Canadian New Media Awards
Board Member at Publicité Club de Montréal
Membre comité aviseur at Gala des Coqs 2004 (PCM)

General Manager at Summum Media
Jurist - jury publicité at Boomerang 2003
Teacher at University Of Montreal
Jurist - jury publicité at Prix Média 2003 - Infopresse
Jurist - jury sites web spécialisés at Boomerang 2001 - Infopresse
Media planner & Media research specialist at Cossette Media
Media planner & media research specialist at Media Buying Services
Sondeur et recruteur at Saine Marketing

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8 more...

Education

Center for Sales Strategy
The Compliance Center
Corus University (corporate training)

Concordia University

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1 more...

Recommended

14 people have recommended Samuel

Connections

500+ connections

Industry

Marketing and Advertising

Websites

Samuel Parent’s Summary

Spécialiste en publicité et marketing interactif : stratégie de communication, planification, achats, ventes et recherche média, gestion de réseau média (régie), formateur en marketing et publicité interactive au Québec et Canada

Samuel Parent’s Specialties:

Publicité interactive, stratégie et vision pour annonceurs, agences et médias. Formateur et conférencier.

Samuel Parent’s Experience

DG Internet

Corus Quebec

(Privately Held; Mining & Metals industry)

March 2005 — Present (4 years 10 months)

Direction générale des sites Internet de Corus Québec (ceux des 14 stations de radio) : CorusSports.com, CorusNouvelles.com, CKOI.com, 985fm.ca, SouvenirsGarantis.ca, 925theQ.com et autres.
Gestion du budget, des contenus, du développement et des ventes nationales et locales. Formation des forces de ventes nationales et locales, exploitation des contenus radio en ligne.
Consultant en médias et marketing interactif

Titan Interactif

(Marketing and Advertising industry)

November 2004 — Present (5 years 2 months)

Consultation et formation en médias, marketing interactif incluant la publicité d'affichage, moteurs de recherche et réseaux sociaux, les meilleurs pratiques et procédures - autant pour les annonceurs, les agences et médias.
Clients passés : Draft Initiative Quebec, Corus Québec, DenHur, Stream The World, TQS.ca, 24/7 Canada, Quartier des Spectacles, My Virtual Paper, Mamma.com, VDL2, Générations Flash, Groupe Popcorn, Université de Montréal, Collège Lasalle, Komunik, Capazoo.com, Charabia Interactif, Sélection du Reader's Digest, Services de Programmation DenHur, Cinéma Pine, Cinéma Mégantic, Lido Rimouski, Cinéma St-Basile, Cinéma Chaplin, Ciné-Centre, Cinéma Le Paris, Le Scénario, Cinéma Pigale, Métro Nouvelles...
Directeur Régional Québec

IAB Canada

(Non-Profit; Marketing and Advertising industry)

June 2001 — Present (8 years 7 months)

Responsable des opérations Québécoises d'IAB Canada, siège au CA national et Québécois - premier répondant aux besoins Québécois en interactivité. Formateur en publicité et marketing interactif et conférencier sur la publicité interactive au Québec et au Canada
Juror

2009 Canadian New Media Awards

(Marketing and Advertising industry)

September 2009 — October 2009 (2 months)

Member of the 2009 Canadian New Media Awards jury.
Board Member

Publicité Club de Montréal

(Non-Profit; 1-10 employees; Marketing and Advertising industry)

September 2004 — August 2005 (1 year )

I sat on the PCM's board during 2004-05 as IAB's representative and online media specialist. I helped in the new website project.
Membre comité aviseur

Gala des Coqs 2004 (PCM)

(Marketing and Advertising industry)

2003 — 2004 (1 year )
General Manager

Summum Media

(Privately Held; 51-200 employees; Marketing and Advertising industry)

May 2000 — November 2004 (4 years 7 months)

General management, organisation, administration, sales management and representation of online media network based in Quebec with emphasys on entertainment.
Jurist - jury publicité

Boomerang 2003

(Privately Held; Marketing and Advertising industry)

September 2003 — October 2003 (2 months)
Teacher

University Of Montreal

(Educational Institution; 1001-5000 employees; Marketing and Advertising industry)

January 2003 — June 2003 (6 months)

Within the Certificat en Publicité, I gave the class : Publicité et les nouvelles technologies - Interactive Avertising. Je demeure conférencier dans ce cours, y participant 1x par session ou plus, ainsi qu'à d'autres cours média du certificat.
Jurist - jury publicité

Prix Média 2003 - Infopresse

(Privately Held; Marketing and Advertising industry)

March 2003 — May 2003 (3 months)
Jurist - jury sites web spécialisés

Boomerang 2001 - Infopresse

(Privately Held; Marketing and Advertising industry)

September 2001 — October 2001 (2 months)
Media planner & Media research specialist

Cossette Media

(Public Company; 501-1000 employees; Marketing and Advertising industry)

September 1998 — May 2000 (1 year 9 months)

Media planning and buying principally for divisions of Bell Canada (Actimedia, Mobility, Sympatico, Business Solutions, Nexxia, Emergis, Consulmer, ExpressVu and Gardium), also for General Motors Canada (GMC, Buick) and Mondex.
Media research for the media department and specific clients (Radio Canada, Showbizz.net, Bell Canada, General Motors, Dairy Farmers of Canada, etc...)
Media planner & media research specialist

Media Buying Services

(Public Company; 501-1000 employees; Marketing and Advertising industry)

June 1996 — August 1998 (2 years 3 months)

Media planning & buying for Michelin North America, CFCF-12, Cantel AT&T, Nautilus Plus, Zoom Media, Henry Birks & Sons, Paramount Pictures, etc...
Media research for CFCF-12.
Sondeur et recruteur

Saine Marketing

(Market Research industry)

1994 — 1996 (2 years )

Performe phone surveys, recruite people for focus groups, take notes during focus groups, host focus groups, performe secondary research. (part-time during university)

Samuel Parent’s Education

Center for Sales Strategy

Talent Focused Management , Management , 2008 — 2008
The Compliance Center

WHMIS , Workplace Hazardous Materials Information System , 2008 — 2008
Corus University (corporate training)

Marketing , Negociations, Powerful Presentation Skills , 2005 — 2006

These were 1 day practical & applied training courses: Negotiations (Feb.06), Powerful Presentation Skills (Apr.05).
Concordia University

bach , Commerce - Marketing , 1993 — 1996