
Director, FITC Events
Toronto, Canada Area

Director, FITC Events
Toronto, Canada Area
Beginning in 1997, Shawn spent three years at MacLaren McCann Interactive where his hard work and initiative helped shape the growth and development of their multimedia department. Next, Shawn joined Blast Radius as a Senior Flash Technologist and was promptly sent to New York, where he helped develop the award-winning Lego.com site.
Co-founding Ten Plus One inc (www.10plus1.com) in 2001, Shawn helped grow a small 2-man multimedia shop in the downtown Toronto area into a successful interactive boutique of 16 employees that specialized in producing intelligent digital work for clients such as CBC, TVO, ATI, Fuji films, Mercedes-Benz, Virgin Records, Four Seasons Hotels, Phizer, and Compaq.
Active in the interactive industry, Shawn is the founder and manager of the Toronto Flash users group FlashinTO (Flashinto.com) and, is also the founding director of the FITC Design & Technology events (fitc.ca), now entering its sixth year, a company that holds events in Toronto, Hollywood, London, Chicago, and other cities. Shawn has been recognized by the interactive community and selected to present and judge at industry events, including the Flash Forward conference in San Francisco. His outspoken views are heard in classrooms, print, and industry web sites alike.
Shawn was lead author for the Macromedia Press title “Flash MX 2004 Demystified” for New Riders publishing, and has won 12 interactive advertising industry awards, including two gold Canadian Marketing Awards and an entry in the British Design & Art Direction annual. As well, Shawn sits on the Interactive Program Advisory board for Sheridan College, Humber College, and George Brown College.
Shawn currently is the Director of FITC Design & Technology events, a Toronto based events company.
Event management, writing, curating, branding, job placements within the new media industry.
(Educational Institution; Design industry)
January 2009 — Present (1 year )
Illustration Media
This is an advanced media course which explores new media techniques. Defining areas of personal creative niche and developing a suitable marketing strategy to promote and build a portfolio-based web site presentation. Utilizing the knowledge and skills obtained in previous media studios and digital workshops, students will employ graphic and navigation design to create functional and compelling text and image relationships, with the objective of market positioning in mind. Portfolios are edited, copy is written and a site is designed to broadcast the uniqueness of each illustrator’s work to prospective clients worldwide.
(Non-Profit Organization Management industry)
January 2008 — Present (2 years )
(Privately Held; 1-10 employees; Professional Training & Coaching industry)
August 2007 — Present (2 years 5 months)
Rich Media Institute (RMI) Toronto was founded by industry leader Shawn Pucknell, who directs this location as well as all special initiatives in Amsterdam, London, New York, Chicago, and other locations.
RMI's mission is to educate designers, developers and marketers in the rich media industry about the capabilities, software tools, best practices and technologies for the professional creation of digital media.
RMI Los Angeles was founded by industry leading expert and Flash evangelist R Blank and his business partner Markus Almer, President of Almer/Blank. RMI Los Angeles workshops are held at the LA Flash Factory in Venice.
(Privately Held; 1-10 employees; Events Services industry)
September 2001 — Present (8 years 4 months)
Shawn is the founder and director of FITC events. We've done 30 events over 8 years, through 30 cities and 8 countries, with over 700 presenters and over 14,000 attendees. From Flash to motion design, to Flex and AIR, to design and inspiration, FITC events stand as unique and exciting events that educate, challenge, and inspire. We also produced the Colin Moock ActionScript Tour with Adobe which went to 12 cities around the world, and also have worked with the Adobe MAX conferences in San Fran and Tokyo.
(Non-Profit Organization Management industry)
September 2001 — Present (8 years 4 months)
(Privately Held; 1-10 employees; Computer Games industry)
December 2004 — October 2005 (11 months)
Start up, director of operations, toronto based gaming company
(Privately Held; 11-50 employees; Online Media industry)
September 2000 — March 2003 (2 years 7 months)
(Privately Held; 501-1000 employees; Writing and Editing industry)
April 2002 — October 2002 (7 months)
Author Flash MX 2004 Demystified, Macromedia Press
-co-authored this title on the newest version of Macromedias Flash software for new
Riders publishing/macromedia press
(Public Company; 201-500 employees; Online Media industry)
March 2000 — August 2000 (6 months)
(Public Company; 51-200 employees; Online Media industry)
July 1997 — January 2000 (2 years 7 months)
(Educational Institution; 1001-5000 employees; Higher Education industry)
January 1998 — September 1998 (9 months)
instructor, internet & document design course
Multimedia 1996 — 1997
Manager - FlashinTO (The Toronto Flash Usergroup)
Adviser (chair) - Sheridan College Interactive Multimedia Program Advisory Committee,
Adviser - Centennial College - Program Advisory Committee,
Adviser - Humber College - Program Advisory Committee for the Multimedia and Rich Media programs
Adviser - George Brown College - Gaming and Interactive Program Advisory Committee
Honors
• Judge - SXSW Interactive Awards, 2004, 2005, 2006, 2007, 2008, 2009
• Judge - Canadian New Media Awards - 2007
• Judge - Digital Arts Competition & Exhibition, RIT, 2007
• Judge - Flash Forward Awards, 2003
Awards
• 2000 Canadian Marketing Awards, Gold (Web Page Single) -Pontiac Grand Am
• 2000 Canadian Marketing Awards, Silver (Web Page Single) -Oldsmobile Intrigue
• 2000 Canadian Marketing Awards, Bronze (Web Page Single) -Pontiac Sunfire
• 1999 Canadian Marketing Awards, Gold (Web Page Single) -Pontiac Transport
• 1999 I.D. Magazine Interactive Media Design Review, Bronze Award - Durex Screen Saver
• 1999 London International Advertising Awards, Interactive Media Finalist - Pontiac Grand Am
• 1999 London International Advertising Awards, Interactive Media Finalist - Oldsmobile Intrigue
• 1999 British Design And Art Direction, Annual Entry - Durex Screen Saver
• 1999 New York Festivals, Interactive Multimedia, Finalist Certificate - Pontiac Grand Am