
Leading global expert on personal branding.Speaker,media resource & coach.Scroll down profile for videoBio introduction.
Ontario, Canada

Leading global expert on personal branding.Speaker,media resource & coach.Scroll down profile for videoBio introduction.
Ontario, Canada
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Paul Copcutt first recognised the personal branding term after reading Tom Peters 'Brand You 50" in the late 90's and soon realised that many of the actions and suggestions that Peters wrote about were exactly what he had been doing through a corporate career that started in banking and ended in biotech.
He is Canada’s leading personal brand consultant, combining his unique communication skills and genuine caring approach to support successful professionals and executives who are technically very good at what they do, but need others to know that so they can get their next great opportunity.
As a leading Reach certified personal brand strategist his clients have been profiled in the likes of Elle and he is a much sought after speaker and media resource, having been quoted by Reuters and The Wall Street Journal as well as most major Canadian press including The Globe & Mail, The National Post , The Sun and Toronto Star. He has also appeared in career books for his personal brand expertise.
Awarded Outstanding Canadian Career Leader by the Career Professionals of Canada one of Paul's brand attributes is connecting - something that he does naturally as well as through social media including LinkedIn and Twitter. He is also a regular contributor to online resources including HigherBracket.ca Canada's only $100k job board, #1 for over 3 years on Career/Training at MarketingProfs.com forum and several blogs - the award winning CareerHub blog, The Personal Branding Blog and his own popular Reflections of a Square Peg.
Paul is also committed and passionate about the future of Canada and the youth that will be taking that responsibility forward and is actively involved as a specialist with the non-profit Youth in Motion and their Top 20 Under 20 program, and runs “Just My Toonies Worth” raising donations $2 at a time sharing his personal branding knowledge in order to deliver youth personal branding programs.
Personal branding, career strategy, job search strategy,talent identification, talent acquisition, talent development, talent retention, executive search, recruitment,
(Professional Training & Coaching industry)
September 2002 — Present (7 years 4 months)
Combines a passion for people with a realization that strengths and specialization are the keys to success, guiding clients to that outcome. Specialty is to work with professionals and executives who are technically very good at what they do but struggle with clearly communicating that to the people that need to know.
personal branding, leadership branding, team branding, new world of work, on-line brand, authentic networking,