Michael Williams

Michael Williams is sought after to be one of the most talented young emarketing talents in Canada. A graduate of Seneca College School of Marketing and e-Business, Michael has spent several years mastering the art of e-marketing management. (SEO, PPC, SMO, etc)

Many companies have transformed their business development process by implementing Michael’s talent. His unique approach to internet marketing is creative and has a proven track record for success in many types of businesses. (B2B or B2C)

Michael currently holds a full time position as the Marketing Manager for SENSUS, a telecommunications company located in Oakville with offices around Canada where he is currently implementing some of his best practices in marketing and lead automation.

Outside of his full time position, Michael works as a consultant with some of Canada’s top brands, helping to transform the way they do business. Just to name drop a few: Rayovac, Remmington, St. Ives, Eska Water, Shoplogix, TimeTECH, HRWARE, WPS, and the list goes on.

Michael has worked collaboratively on various projects with some of the most well known marketing and web technology organizations such as TechWyse, Blackdot, Klick Communications, Crewinc, e10 and Integram Marketing.

Michael is a guest speaker and lecturer at the University of Toronto and Seneca College on the topics of emarketing strategies, sales automation, personal selling and emerging technologies in marketing.

Michael was also showcased on CBC Business News on the topic of Social Media in Small Business - written by Dianne Buckner (host of Dragons' Den)

Phone: 905-962-0706

1. Search Engine Optimization (SEO)
2. Social Media Marketing
3. Lead Generation & Automation
4. Market Research
5. Media Planning
6. Sales Leadership / Coaching
7. Pay Per Click (PPC) Managment
8. Strategic Branding
9. Lead Generation
10. Email Marketing
11. SEM
12. Online Marketing
13. SMO
14. SEO
15. PPC
16. Digital Marketing
17. Lead Management
18. Product Marketing
19. Marketing Strategy
20. B2B
21. Campaign Management
22. Social Media
23. New Business Development
24. Marketing Communications
25. Integrated Marketing
26. Salesforce.com
27. Marketing Management
28. Marketing Automation
29. Online Advertising
30. Google Adwords
31. E-commerce
32. Direct Marketing
33. Web Analytics
34. Sales Management
35. Social Networking
36. B2B Marketing
37. Google Analytics
38. Business Strategy
39. Strategic Planning
40. Competitive Analysis
41. Budget Management
42. Consultative Selling

View All (42) Skills View Fewer Skills

• Google Adwords / Analytics Certified

  • Google

• Yahoo Certified Consultant

  • Yahoo

• What Businesses Should Not Be On Facebook

  • CBC Business
  • March 22, 2011
  Authors: Michael Williams

  Article published by Dianna Buckner (CBC Dragon's Den Host) outlining social media in small business. (which businesses should be utilizing it, and which ones should not) Was interviewed as an online marketing strategist for professional insight on the subject.

Websites:

• Sensus Communication Solutions
• Oakville Website Designer

Interests:

SEO, SEM, emarketing

Groups and Associations:

• 
  B2B Lead Roundtable
• 
  Inbound Marketers - For Marketing Professionals
• 
  Jabra Unified Communications Forum
• 
  LinkedSEO
• 
  Pardot Users
• 
  Polycom Video and Telepresence
• 
  SEO SEM Social Media (Search Engine Optimization & Internet Marketing)
• 
  Seneca Networking Association
• 
  Social Media Marketing
• 
  Social Media Marketing Executive Network
• 
  Software Professionals
• 
  Tech Vendor Professional Network
• 
  Telecom Executives Business Network
• 
  TopLinked.com (Open Networkers)
• 
  Unified Communications
• 
  War Child
• 
  Worldwide Contact Center Professionals - Execs In The Know
• 
  eMarketing Association Network

Honors and Awards:

- First Place - The Marketing Game
- Small business of the year (TimeTECH)
- Interviewed by CBC News on Social Media & Small Business