Kent Speakman

Current

• Strategic Alliance Director / Director of Business Development at Rare Method
• Greenlight Community Ambassador (Volunteer) at Ferrazzi Greenlight
• President & Executive Producer at Speakman Entertainment Consulting

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Past

• Fundraising Director at Project Smile
• V.P. Accounts & Strategy at Suitcase Interactive
• Manager at Penny Lane Entertainment

• Managing Partner / Co- Owner at Rum Jungle Hospitality Group
• Good Will Ambassador at Africa We Care

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2 more...

Education

• Dale Carnegie Workshops
• Gazelles Leadership Institute
• Northern Alberta Institute of Technology

Recommended

49 people have recommended Kent

Connections

500+ connections

Industry

Motion Pictures and Film

Websites

• Speakman Entertainment
• Rare Method

Kent Speakman’s Summary

Kent Speakman is a film maker as well as award-winning online strategist, social media consultant, blogger, and speaker.

He has helped fast-growing companies effectively navigate the new world of online media, websites, blogs, podcasts, widgets, online communities, social networks and developed branded entertainment content for the companies he consults with.

Kent works on a variety of film and television projects with his entertainment consulting company, Speakman Entertainment, he started in the late 90's. Kents company produces television and film projects as well as assists select public figures with their online identity management & publicity.

With a decade's experience in strategic marketing and communications combined with a hand on background in operations and management, he is happy to be working within his core skill sets and passions.

Kent understands it is paramount to understand a customer and create an experience that delivers a strong ROI. He has the opportunity to work with clients in multiple industries and learn the interworking of their organizations. He engages new clients/partners on both national and international levels and leads collaboration to formulate a strategy to reach organizational objectives.. He has worked with a wide range of clients in the Entertainment, Finance, Tourism & Hospitality, Luxury, Energy/Oil & Gas and Non profit sectors. Kent has developed digital media plans for over a dozen TV properties and films.

Speakman also acts as an Ambassador for the Greenlight Community. As an advocate and friend to Keith Ferrazzi, the author of New York Times Bestsellers “Never Eat Alone” and “Who’s Got Your Back”, he assists the online community members in developing relationships, and helps to host networking events across Canada and the USA.

Kent Speakman’s Specialties:

• National & International New Business Development
• Strong understanding of creative process & online marketing
• Knowledge of advertising trends & emerging technologies
• Client management skills
• Sense of humor
• Integrated Marketing, Media & PR Strategy Planning
• Digital Media & Interactive Marketing
• Media Relations: Online/Offline Buying
• Publicity Initiatives, Promotions & Events
• Business Partnerships, Alliances & Negotiation
• Executive Leadership & Team Building

Kent Speakman’s Experience

• Strategic Alliance Director / Director of Business Development

  Rare Method

  (Public Company; RAM; Marketing and Advertising industry)

  February 2009 — Present (11 months)

  www.raremethod.com
  
  As a member of the team at Rare Method I am responsible for working with departmental leads and the executive team to develop new business strategies as well as manage all new business opportunities through direct and indirect channels.
  
  I develop innovative strategy, award winning design and most importantly business results for our new clients. This is possible through an understanding of the organizations we work with, industry standards and emerging technologies.

• Greenlight Community Ambassador (Volunteer)

  Ferrazzi Greenlight

  (Privately Held; Marketing and Advertising industry)

  September 2008 — Present (1 year 4 months)

  I am an ambassador to the global community who believes YOU CAN’T SUCCEED ALONE – and why would you want to? Greenlight Community is ground central for the peer-based mutual success movement launched first in Keith Ferrazzi’s Never Eat Alone, and now in Who’s Got Your Back, the breakthrough program to building deep, trusting relationships that create success, and won’t let you fail. I help to facilitate putting on gatherings and supporting community networking events in locations in Canada and the USA. I also help to connect members with peers who can help and support them through synergies in goals and/or mentorship opportunities. The ideology of the Greenlight Community is that the deep, generous relationships we build together will help us turn our plans, goals, and dreams into realities!

• President & Executive Producer

  Speakman Entertainment Consulting

  (Privately Held; Entertainment industry)

  October 1998 — Present (11 years 3 months)

  I started working as an AP on a comedy series for Canadian series called "How Bout Not'. From there I had the chance to work on and off as a consultant for a couple of Independent films such as "Halo" and "Boxing with God". I had the opportunity to be both behind and in front of the camera. I ended up co-hosting an entertainment segment for “Eye on Entertainment” as well as some other local television spots.
  
  In 2002 I began a partnership and produced a self help video series which I distributed across Canada and the USA. I oversaw and managed the online marketing initiatives also.
  
  My network of contacts in the indusrtry in production, distribution and marketing of projects allows me to add value and help people in a wide range of ways.
  
  Recent projects include "The Service", "The Collective" and a slate of projects in the Sci-Fi, Horror, Animation and Education genre's are all in different stages of development with my company playing roles of both Executive Producer and Marketing Strategist.

• Fundraising Director

  Project Smile

  (Non-Profit Organization Management industry)

  January 2007 — February 2009 (2 years 2 months)

  As a member of the Project Smile team, I helped to facilitate fundraising efforts and events throughout the year. This included partnership development, sponsorship, event management and public relations initiatives.
  
  Project Smile is a not for profit organization that is fully managed and supported by Suitcase Interactive Staff, Clients, friends and partners. Each November, the entire Suitcase staff travels to Mexico to help build feeding centers and bring supplies to the less fortunate children in Mexico.

• V.P. Accounts & Strategy

  Suitcase Interactive

  (Privately Held; Internet industry)

  December 2006 — February 2009 (2 years 3 months)

  During my time at Suitcase, I oversaw our business development team, grew the companys annual revenues by >$3,000,000.00 in the 2 years I was in this position. I was responsible for sales & account management training as well as our strategic growth planning & operations and organizational development.
  
  I successfully brought on a variety of accounts & guided the Suitcase team through competitive analysis, research and strategic planning exercises within multiple industries.
  
  With a portfolio of clients including Microsoft, EA Sports, Deloitte, Shaw, Superchanel, Pattison, Boeing/Skyhook, The Calgary Zoo, Calgary Police Services, 32 Degrees Capital and the Chandran Media Group I have the ability to manage concurrent multiple priorities as well as working as part of a team and approaching problems from a win-win perspective.
  
  I honed and developed my communication skills with a collaborative approach to problem solving and the ability to both lead and work with a highly skilled, cross-functional team.

• Manager

  Penny Lane Entertainment

  (Entertainment industry)

  May 2000 — November 2006 (6 years 7 months)

  I spent almost 7 years in upper management with PLE, one of Canada’s largest restaurant, hospitality and nightlife companies fulfilling roles in operations, public relations, marketing, corporate sponsorship, concerts and special events sales, promotion and management.
  
  I managed 2 Cowboys Locations, Ceilis Irish Pub, Tantra, Coyotes and the Drink while I was with the organization. I helped to develop and implement training programs at most of the locations I managed as well as directly hired, managed and scheduled staff forces ranging from 50 – 500 plus employees including the service staff durring the Calgary Stampede.

• Managing Partner / Co- Owner

  Rum Jungle Hospitality Group

  (Partnership; 201-500 employees; Hospitality industry)

  May 2002 — January 2006 (3 years 9 months)

  I played an integral part in the company's overall management and strategic growth, as well as co-spearheaded its brand development and strategic communications campaigns for a long roster of events and partnerships with clients such as Warner Brothers, Molson, Red Bull, BMG Music, Labatt, DXL Magazine, UMM Magazine, Hawaiian Tropic, Maxim Magazine and ITL Tobacco to name a few..
  
  I was involved in creating or repositioning many or all aspects of these brands on premise campaigns within the partnerships I set up and maintained - including marketing collateral, corporate and internal communications, mission statements and developing ad campaigns for television, radio and print. I also orchestrated a series of successful strategic partnerships throughout Canada and the USA.

• Good Will Ambassador

  Africa We Care

  (Non-Profit Organization Management industry)

  March 2000 — January 2005 (4 years 11 months)

  While living in Edmonton I was a board member responsible for raising awareness through benefit concerts, events and public speaking/television appearances. Currently my efforts include helping to raise awareness and educate people on the need to help and get involved.
  
  Africa We Care is a non-profit organization incorporated in Alberta, and recognized by Canada Customs and Revenue Agency as a Charitable Non-Governmental Organization (NGO) - Registration Number: 86065-3930 RR0001

Additional Information

Kent Speakman’s Websites:

• Speakman Entertainment
• Rare Method

Kent Speakman’s Groups:

Forbes - CEO Network
IABC - International Association of Business Communicators
CMA - Canadian Marketing Association
Salesforce Global Alliance Partner

•    World Young Entrepreneurs Network
•    Executive Suite
•    LinkedSEO
•    Inbound Marketers - For Marketing Professionals
•    CPG Branding and Marketing Forum
•    Advertising Professional
•    Marketing Executives Group
•    Private Equity and Venture Capital Group
•    eMarketing Association Network
•    TopLinked.com (Open Networkers)
•    Success Networking
•    Technology Marketing Community
•    Toronto Interactive Marketing Association | Torontoima.ca
•    Online Advertising Professionals
•    Film Angels
•    Hedge Private Equity and Private Film Financing
•    The 4-Hour Academy
•    Global Private Equity & Venture Capital
•    ThoseInFilm (Motion Pictures & Film Industry)
•    Porsche People: Owners, Global Employees & Admirers
•    Stereoscopic 3-D Professionals Worldwide
•    Africa we Care Supporters Group
•    thinkLA
•    Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators
•    Advertising Professionals
•    TED
•    Toronto Digital Marketing Professionals
•    Film TV Professionals
•    Online Marketing Network
•    Screen Actors Guild (SAG)
•    Social Media Marketing
•    Film Financing Forum (4,000+)
•    Web Analytics Wednesday NYC
•    User Experience
•    Media Professionals Worldwide
•    BD Networking
•    Hooray for Hollyworld!
•    Entertainment Industry
•    TED: Ideas Worth Spreading
•    The Lounge... The Place for Entertainment and Brand Marketers
•    Sapient Interactive
•    iMedia Brand Summit
•    Never Eat Alone
•    nextMEDIA
•    Rare Method
•    Calgary's Top Networkers
•    Movie Investors Worldwide
•    Hollywood Movie Deals
•    Film Finance Summit
•    Private Equity and Venture Capital - Film Financing Group
•    Speakman Entertainment

Kent Speakman’s Honors:

iMedia
Entertainment Marketing Summit
Agency Shoot out - Winner 09

media FRESH
07 DMAA Award Winner
Interactive Agency of the Year

media FRESH
07 DMAA Award Winner
Programmer of the Year

Marketing Magazine’s Digital Marketing Awards
Bronze - Best Interactive - Ecom
2007

Interactive Media Association
Outstanding Acheivement
2007

Interactive Media Association
Best In Class
2007