
Head of Marketing at Rypple
Toronto, Canada Area

Head of Marketing at Rypple
Toronto, Canada Area
Jay Goldman has been providing a human side to technology for over ten years, as both a Technologist, User Experience Specialist, and Visual Designer. His career has been focused on the interaction between people and technology, and his insights have helped to greatly improve products on mobile, web, and desktop platforms, including IBM DB2 and Mozilla Firefox. Jay led Radiant Core’s Professional Services Team on a wide variety of award winning engagements across many industries, and is now helping to change the world of feedback and performance as Head of Marketing at Rypple. He has been instrumental in the continued growth of the BarCamp community in Toronto and was one of the co-conductors of the very successful TransitCamp event held in partnership with the Toronto Transit Commission. Jay has been published in the Harvard Business Review and has written The Facebook Cookbook for O’Reilly Media.
Technologist, designer, speaker, author, generally swell guy.
(Internet industry)
April 2009 — Present (9 months)
Rypple is a collaborative, social business tool built on the premise that feedback is fundamental to success. Companies use Rypple to supercharge their annual review processes, find customer opportunities to drive revenue, and learn where their people can improve. People use Rypple to reach out to their trusted advisers and get feedback on a wide variety of topics, from business to personal and everything in between.
(Internet industry)
October 2008 — Present (1 year 3 months)
User experience and product marketing consulting.
(Internet industry)
2008 — Present (1 year )
(Non-Profit; 11-50 employees; Environmental Services industry)
March 2008 — November 2008 (9 months)
Zerofootprint is an organization dedicated to a mass reduction in global environmental impact. We provide software and services to individuals, governments, universities, and corporations that measures and manages carbon footprint and engages employees and citizens worldwide in combating climate change.
(Internet industry)
2007 — 2008 (1 year )
(Privately Held; 1-10 employees; Internet industry)
September 2003 — March 2008 (4 years 7 months)
Strategy, business development, sales, client management, ongoing Human Factors design and architecture for internal and external projects.
(Privately Held; Myself Only; Internet industry)
December 2001 — August 2003 (1 year 9 months)
inflectionDESIGN was a highly successful consultancy, specializing in human factors and user interface design as well as website design and development.
(Privately Held; 11-50 employees; Internet industry)
September 2001 — November 2001 (3 months)
Infotriever was a member of the Brightspark Startup Incubator, focused on a series of products around the concept of automatically updating contact information. I was heavily focused on improving the end user experience during my brief time with the company and was downsized after only three months.
(Public Company; 10,001 or more employees; IBM; Computer Software industry)
June 1999 — September 2001 (2 years 4 months)
As a member of the DB2 User Centered Design (UCD) team, I was responsible for the ongoing development of the Graphical User Interface (GUI) for the DB2 family of products. Through extensive use of the UCD methodology, we designed the GUI for several administrative components and validated our work through user sessions in groups, pairs, and individually, competitive evaluations, etc.
B.A. (Honours) , Information Systems and Human Behaviour , September 1995 — April 1999
Information Systems and Human Behaviour (ISHB) is a multi-disciplinary program involving equal parts Computer Science, Psychology, and Sociology. The degree is focused on creating a new generation of software designers with the knowledge and experience to build human-friendly products.
User experience, design, technology, speaking, writing, bourbon
Design Exchange
Ontario Home Builders Association Website of the Year 2005 for Brookfield Homes, Taschen's Icons Series Web Design Studios 2, published in Harvard Business Review Breakthrough Business Ideas 2008, O'Reilly author.