George Favvas

Current

Founder and VP Corporate Strategy at SmartHippo
Cofounder and CEO at Reflexity, Inc.

Past

President at SmartHippo
President at Imviva Corporation
Senior Business Development / Engagament Manager at Zero-Knowledge Systems (now Radialpoint)

Director of Internet Propaganda at Zero-Knowledge Systems (now Radialpoint)
Cofounder and President at Interfusion Internet Strategies
Managing Partner at Favvas Marketing Communications (Self-employed)
Webmaster at Total.Net

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Education

Vanier College

Recommended

2 people have recommended George

Connections

265 connections

Industry

Internet

Websites

George Favvas’s Summary

A serial entrepreneur and Internet veteran, George Favvas has over 13 years of broad experience in sales, marketing, product management and development.

A frequent speaker at finance/technology events including Blogworld and Finovate.

George Favvas’s Specialties:

Entrepreneurship, affiliate management, search engine marketing, social marketing, financial marketing, web application design, analytics

George Favvas’s Experience

Founder and VP Corporate Strategy

SmartHippo

(Internet industry)

October 2009 — Present (3 months)
Cofounder and CEO

Reflexity, Inc.

(Privately Held; 1-10 employees; Information Technology and Services industry)

January 2005 — Present (5 years )

- Cofounded performance-based marketing firm focused on the financial services industry
- Clients include CountryWide Bank, LowerMyBills.com and NextStudent
President

SmartHippo

(Internet industry)

2006 — October 2009 (3 years )

SmartHippo.com is the first ever web site that allows individuals to use the power of a community to save money when shopping for rates on financial products and services.

SmartHippo.com champions a consumer-friendly approach to lending based on transparency and accountability. The company uses the power of online communities to level the playing field and put the balance of power back in the hands of consumers, where it belongs.
President

Imviva Corporation

(Privately Held; 1-10 employees; Computer Software industry)

June 2001 — January 2005 (3 years 8 months)

- Co-founded new enterprise sotware venture to focus on needs in the supply chain event management sector.
- Recruited other key team members in business and technical areas
- Prepared and delivered presentations to investors, brokers and bankers
- Raised $600K seed funding
- Led product design based on customer feedback
- Validated interest with several Fortune 500 clients and ISV partners
Senior Business Development / Engagament Manager

Zero-Knowledge Systems (now Radialpoint)

(Privately Held; 201-500 employees; Information Technology and Services industry)

February 2000 — May 2000 (4 months)

· Drove initial creation of an enterprise services division, which grew to represent the majority of company revenue.
· Managed market requirements process for new product, which included organizing focus groups with C-level executives in the US financial industry.
· Represented company in discussions with senior executives from companies in the financial, telecom and technology sectors.
· Co-authored preliminary applications for technology patents in the US and Canada in the areas of privacy enhancing technologies.
· Lead cross-functional teams of 20 people representing such varied functions as software engineering, security, strategic marketing and legal/policy.
· Promoted company and industry interests via over a dozen media appearances, print and broadcast, in both English and French
Director of Internet Propaganda

Zero-Knowledge Systems (now Radialpoint)

(Privately Held; 201-500 employees; Information Technology and Services industry)

June 1998 — February 2000 (1 year 9 months)

· Drove overall strategy, design and implementation for all company web initiatives.
· Designed innovative affiliate program which increased web site traffic by 50%, and saved the company $1.5MM in marketing costs over 2 years
· Drove the creation of recruiting web site that helped attract top talent and made status information more readily available to hiring managers.
· Lead team of 7, which included programmers, designers, and content and user experience editors.
Cofounder and President

Interfusion Internet Strategies

(Privately Held; 1-10 employees; Information Technology and Services industry)

March 1996 — June 1998 (2 years 4 months)

· At a time when were Internet providers were focused on the consumer market, co-founded company which provided IP connectivity and web application development services to corporate customers.
· Designed web-based human resource applications, which streamlined HR practices for clients, including one of Canada’s top IT consulting firms.
· Designed a web site which provided information and helped coordinate relief efforts in the wake of a natural disaster which affected parts of the Northeastern US and central Canada. The site received international media attention and numerous awards.
Managing Partner
Favvas Marketing Communications (Self-employed)

(Self-Employed; Myself Only; Graphic Design industry)

January 1994 — August 1996 (2 years 8 months)

· Provided strategic marketing and web design services to various clients
Webmaster

Total.Net

(Privately Held; 51-200 employees; Internet industry)

August 1995 — February 1996 (7 months)

· Developed web-based applications for corporate customers
· Recruited and trained web development staff
· Represented company at trade events and with customers

George Favvas’s Education

Vanier College

Communications 1993 — 1996

Additional Information

George Favvas’s Websites:

George Favvas’s Interests:

Web 2.0, financial marketing, social marketing, travel, aviation

George Favvas’s Groups:

Vortex 2000, Montreal Tech Entrepreneurs Breakfast, Vantage Point cocktail party, BarCamp Montreal, TechCrunch40, Red Herring Canada, Founders and Funders, Twitter